Introducing the first cohort of Everyone's Business programme!
Meet the 11 social enterprises contributing to a more inclusive, sustainable, and hopeful Sweden.
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70%
Empowers Taiwanese fruit farmers by connecting them to premium markets that reward quality, sustainability, and fair prices.
Taiwan produces some of the world's finest fruit, yet many smallholder farmers still have trouble getting fair prices for their hard work and care for the environment. Because traditional supply chains prioritise price over quality, it is hard for farmers to invest in sustainable methods, and younger people may not see a future in farming.
30%
Location
Taiwan
Programme
Joint Impact Accelerator for Better Agrifood
in partnership with Social Enterprise Insights
Website
https://www.ourtable.com.tw
Taiwan
Programme
Joint Impact Accelerator for Better Agrifood
in partnership with Social Enterprise Insights
Website
https://www.ourtable.com.tw
YU YEH LIVING believes that fair rewards for farmers help strengthen rural communities and local food systems.
YU YEH LIVING, founded in 2014, runs the premium fruit brand CHIC KUO TANG. The company works closely with selected fruit growers across Taiwan, connecting them with consumers, businesses, luxury hotels, and international buyers. By handling sourcing, quality grading, packaging, logistics, and sharing farmers’ stories, YU YEH LIVING enables farmers to reach markets that care about quality, traceability, and sustainability, not just price.
The organisation’s roots are deeply connected to agriculture. Its founder, Marco Syu, grew up in a farming family and has over 20 years of experience in Taiwan’s fruit industry, from wholesale to processing and retail. His background helped shape a business model that blends farming know-how with market access, creating new opportunities for farming families across the country.
Today, customers can enjoy top-quality Taiwanese fruits like mangoes, pineapples, pomelos, grapes, and custard apples, all sourced directly from trusted growers. Whether it’s fruit served in a Michelin-starred restaurant or a delivery to customers in Hong Kong, Singapore, or Japan just days after harvest, YU YEH LIVING highlights the variety and quality of Taiwan’s fruit regions. The company also works with businesses to turn regular buying and corporate gifts into real support for local farmers.
YU YEH LIVING has partnered with over 100 farming families and more than 500 growers across Taiwan. Around 80% of its partner producers are under 50, showing how improved market opportunities can encourage younger generations to build a future in agriculture. Farmers typically receive prices 10–20% above market rates and all partner farms complete sustainability assessments covering pesticide safety, environmentally responsible cultivation, and quality standards.
By shortening supply chains, encouraging eco-friendly farming, and elevating the value of Taiwanese fruit in premium markets, the company contributes to a stronger future for agriculture.
Programme support
YU YEH LIVING is seeking support to strengthen its brand visibility, expand enterprise partnerships, enhance organisational capacity and grow its ESG procurement model. We look forward to supporting their journey as they work towards increasing international awareness of Taiwanese fruit while creating more opportunities for smallholder farmers to access high-value markets.
YU YEH LIVING, founded in 2014, runs the premium fruit brand CHIC KUO TANG. The company works closely with selected fruit growers across Taiwan, connecting them with consumers, businesses, luxury hotels, and international buyers. By handling sourcing, quality grading, packaging, logistics, and sharing farmers’ stories, YU YEH LIVING enables farmers to reach markets that care about quality, traceability, and sustainability, not just price.
The organisation’s roots are deeply connected to agriculture. Its founder, Marco Syu, grew up in a farming family and has over 20 years of experience in Taiwan’s fruit industry, from wholesale to processing and retail. His background helped shape a business model that blends farming know-how with market access, creating new opportunities for farming families across the country.
Today, customers can enjoy top-quality Taiwanese fruits like mangoes, pineapples, pomelos, grapes, and custard apples, all sourced directly from trusted growers. Whether it’s fruit served in a Michelin-starred restaurant or a delivery to customers in Hong Kong, Singapore, or Japan just days after harvest, YU YEH LIVING highlights the variety and quality of Taiwan’s fruit regions. The company also works with businesses to turn regular buying and corporate gifts into real support for local farmers.
YU YEH LIVING has partnered with over 100 farming families and more than 500 growers across Taiwan. Around 80% of its partner producers are under 50, showing how improved market opportunities can encourage younger generations to build a future in agriculture. Farmers typically receive prices 10–20% above market rates and all partner farms complete sustainability assessments covering pesticide safety, environmentally responsible cultivation, and quality standards.
By shortening supply chains, encouraging eco-friendly farming, and elevating the value of Taiwanese fruit in premium markets, the company contributes to a stronger future for agriculture.
Programme support
YU YEH LIVING is seeking support to strengthen its brand visibility, expand enterprise partnerships, enhance organisational capacity and grow its ESG procurement model. We look forward to supporting their journey as they work towards increasing international awareness of Taiwanese fruit while creating more opportunities for smallholder farmers to access high-value markets.